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M&M's

Colors

The colors used were from the M&Ms brand book, with a dominant yellow color.

About the Project

The project aimed to promote and activate the customers and sweet tooth enthusiasts. It was necessary to create an application that would serve as a giveaway promotion, which promoters would use on tablets.

Concept Idea:
In this concept, it was important to us to bring the well-established M&Ms brand closer to the participants of the giveaway promotion. Through their mascots and the dynamic of many animated candies, the user carries with them a positive experience of this brand.

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